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  Doctor Of The Past

The Doctor Of Yesterday.....

-Family doctors used to treat generations of families.

-A doctor hung out his shingle and he was ready to see patients.  They came by word of mouth

-Patients played a passive role in their care (the doctor told me was sufficient)

-Patients listened to their doctors advice 

Remember Marcus Welby, MD.  He made house calls too!

 

 
The 21 Century Doctor  The 21st Century Patient
Government Regulations
Insurance Expenses
Malpractice Premiums
Intemet
Cost of new Technology
Shifting Reimbursements
Nursing Shortage
Prescription Costs
Lack of Health Insurance
  • Active individuals who wish to be educated about their condition and exert greater control in their overall healthcare.
  • Patients expect more from their healthcare providers, the treatment and the service they receive

Physicians are working harder with less compensation.  Expenses are higher and patient's expect more from their healthcare providers. 

Attracting new patients is not as easy as hanging out a shingle.   So how do you get started?

 

 

 
 

Coming Soon!

Articles On Medical Marketing:

Why Choose Your Practice?

Working Toward
Your
Success

5 Components To 
Medical Marketing

Generating Additional
 Revenue

Most Important Words
 

Your Office Staff- Can
Make or Break you

Additional Resources


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